
Noreen Collins
Soft Tissue Therapist

Introduction
I’m Noreen Collins, and I bring over 16 years of experience in the health and fitness industry. After spending nearly a decade as a Soft Tissue Therapist, I now specialise in a range of techniques, including medical acupuncture, dry cupping, and muscle scraping, to create personalised treatments. I joined Pure Sports Medicine in 2024, where I focus on delivering individualised care for each patient.
QUALIFICATIONS
- BSc
- BTEC L5
- Level 4 Personal Trainer- lower back specialist
Specialist Interests
- Medical Acupuncture
- Dry Cupping
- Muscle Scraping (Graston technique, IASTM)
- Spinal Manipulations
- Lymphatic Drainage Massage
Sporting Interests
- Boxing
- Body Building
- Power Lifting
- Crossfit
Noreen is a Soft Tissue Therapist with extensive experience in sports rehabilitation and personal training.
I bring over 16 years of experience in the health and fitness industry, with a deep passion for helping individuals achieve optimal physical well-being.
I have spent nearly a decade honing my skills as a Sports Massage Therapist before joining the Soft Tissue Therapy team at Pure Sports Medicine.
As a specialist personal trainer for more than 12 years, I have developed a comprehensive understanding of human movement and exercise science, which seamlessly translates into my Soft Tissue Therapy practice. This combination of expertise allows me to create bespoke treatment plans that are uniquely tailored to each patient’s specific needs.
Alongside my manual therapy techniques, I am qualified in medical acupuncture, dry cupping, and muscle scraping, all of which I integrates into my treatments for optimal results. My focus on combining these approaches ensures a comprehensive treatment plan to address a wide range of physical concerns, from soft tissue injuries to muscular imbalances.
Noreen’s Locations

Chancery Lane
36 Chancery Lane, London WC2A 1EN
Our Chancery Lane clinic is located on this historic street, convenient to Holborn, Fetter Lane, the Strand, Fleet Street and Covent Garden. Offering both face-to-face and remote consultations.
Opening Times
- Monday – Thursday: 7am – 8pm
- Friday: 7am – 6pm
- Saturday: Closed
- Sunday & Bank Holidays: Closed
Accessibility
Step free access in to clinic and lift facilities to travel between the ground and lower level.