Joanne Kelly

Head of Soft Tissue Therapy

BSc (hons) Sports Therapy, MSSTMCHP

PSM 15 07 242

Joanne graduated from the University of Chichester in 2010 with a BSc (hons) in Sports Therapy. Over the last 13 years she has worked as part of a multidisciplinary team at a private physio practice in London, sports therapist at Twickenham RFC, guest lecturer in Sports Therapy and run her own private practice. 

Joanne joined Pure in 2019 and works at the Chancery Lane and Canary Wharf clinics. She became Head of Soft Tissue Therapy in 2022

Joanne has extensive experience treating a wide range of people from office workers to elite athletes and provides a holistic hands-on approach to treatment. She uses a variety of techniques with the aim to treat the source of the issue whether that be tight, overused muscles or to relieve tension and eliminate pain. She has a special interest in shoulder and neck issues and also working with people that are training for triathlons, marathons and ultra marathons. 

She is an accredited member of the Society of Sports Therapists and in her spare time enjoys running and reading. 

Specialist Interests

Upper Limb, Back & Neck, Headaches, Migraine, Postural Related Issues and Stress Related Issues

Sporting Interests

Rugby, Running and Cricket

Work Experience

Private Practice, Twickenham RFC, Pre/​Post Treatment at Local Half and Full Marathons, Running Festivals/​Events and working with Professional Athletes

Other Experience

BSc(hons) Sports Therapy, Dry Needling, ScarWork and Member of the Society of Sports Therapists

Joanne’s Locations #

Chancery Lane WC2A

Our Chancery Lane clinic is located on this historic street, convenient to Holborn, Fetter Lane, the Strand, Fleet Street and Covent Garden. Offering both face-to-face and remote consultations.

Book an appointment
020 7788 7000

Canary Wharf E14

Our Canary Wharf clinic is located within Cabot Place in the centre of Canary Wharf, convenient to Greenwich and Blackheath. Offering both face-to-face and remote consultations.

Book an appointment
020 7788 7000

Joanne’s Blog Posts #

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The Final Countdown: How to Approach the Last 2 – 3 Weeks Before a Marathon

With race day around the corner the nerves and excitement might be starting to kick, but it’s important not to lose sight of the big picture. All your training so far as been to get you ready for the upcoming challenge, and these few weeks are a crucial part of your prep.

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7 Ways to Stay Healthy This Winter

As the nights draw in and the temperature gets colder, we hope everyone is keeping warm and well. Our experts offer a few helpful tips to stay ahead of the game this winter, and keep you feeling your best.